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Would it kill you to smile?

November 16th, 2016

What’s the go-to position of your face, and how that affects everything.
I’m a bit of a sulker. There, I’ve said it. I know it’s not an attractive habit, and I’m always trying to work on that. But the default position of my mouth isn’t always a smile. Which is perhaps why fate throws so many frowning people in front of me – to act as a mirror, reflecting myself back to me in a way that I can see myself through others. And you know what? It’s not pretty.

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If a tree falls in the forest, and it’s not on Twitter…

November 11th, 2016

The importance of Twitter as measure of informational value.
I woke up this morning reflecting on a lunch with colleagues, where the topic of some heated discussion was the philosophical and functional differences between Twitter and Facebook. I proposed my well-worn notion that Facebook is a social network, whereas Twitter is an information network. “I hear you, I just don’t understand you,” came the slightly agitated response.

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Do we live in an autocracy of ideas?

October 14th, 2016

Does the insatiable appetite of innovation enslave those who might be satisfied with the status quo?
It occurred to me this morning, whilst simultaneously pedaling on my indoor trainer, listening to NPR news via web-radio and catching up on my email and Twitter stream on my iPhone, that perhaps there is a world out there that is not so hell-bent on the constant and ever-increasing pace of change we are currently experiencing.

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What We Know Is Not Nearly as Important as What We Don’t Know – Yet.

August 22nd, 2016

Reading Nassim Nicholas Taleb has set me to thinking that it is not enough to be able to predict Black Swans when you are in the business of creating them.

An advertising agency (for lack of a better term – but trust me, I’m working on it), at its most basic level, serves a single purpose:

To reflect the consumer back to the companies who are producing the goods they hope will be consumed.

(This idea in and of itself causes much consternation, as conventional thinking might jump to the conclusion that it is the other way around.)

As a mirror of the very society we serve, we are most successful when we produce work which reflects what is going on around us in culture and society. Work which simultaneously defines and is defined by the times.

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